Gidley said, the Republican Party’s low levels of support among gay voters can be outweighed by better messaging to other voters, particularly about same-sex marriage. Hogan Gidley, the national communications director for Rick Santorum’s 2012 presidential run. “I think it would be a mistake for the party to abandon its moral values,” said J. If Republican candidates move to the center on gay rights, they might also risk losing support among cultural conservatives. The results are consistent with earlier research on the number and political beliefs of gay voters. School of Law, in conjunction with Gallup. Gates of the Williams Institute at the U.C.L.A. Obama’s more than three-to-one edge in exit polls among the 5 percent of voters who identified themselves as gay, lesbian or bisexual was more than enough to give him the ultimate advantage, according to the study, by Gary J. Romney appears to have won a narrow victory among straight voters in the swing states of Ohio and Florida. Obama won roughly an equal share of votes among straight voters nationwide, exit polls showed. Obama received from gay voters also has a claim on having been decisive. While President Obama’s lopsided support among Latino and other minority voters has been a focus of postelection analysis, the overwhelming support he received from another growing demographic group - Americans who identify as gay, lesbian or bisexual - has received much less attention.īut the backing Mr.